Offering a Glimpse Into the Strength, Wisdom, and Self-Mastery of Exceptional Leadership
This insightful and engaging book speaks volumes on ways in which all of us, at any level, can improve our leadership impact and develop the humility, integrity, and honor that instills hope and confidence in others. Drawing on over 25 years of leadership experience, Bruna Martinuzzi brilliantly conveys the essential guidelines for the emotionally intelligent leadership needed for enduring success. Some leaders are exceptional human beings, people that others genuinely want to follow; the book uses the Yiddish word Mensch, meaning “real person of character” to describe these worthy leaders. Martinuzzi takes the reader on a transformative journey to a way of living, self-discovery, and personal strength that translates into becoming a person who authentically inspires with empathy and confidence—and successfully motivates others to follow by example, a mensch-leader.
This is a valuable and uplifting book for everyone who wants to make the world a better place. Bruna Martinuzzi has written a beautiful book about how to achieve true 'menschdom'.
-- Guy Kawasaki, MBA, Author, Reality Check; Co-founder, Alltop.com
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A deeply profound book for coaches, mentors, as well as senior executives and emergent leaders. The truth is, it s a must read for anyone in society who has opportunity to influence others.
-- Larry Bienati, Ph.D., author, When Eagles Fly in Formation
This book is an invaluable and timely tool in the field of executive coaching. Bruna Martinuzzi has positioned emotional intelligence as the centerpiece in leadership by describing the emotionally intelligent mensch which exemplifies what we should strive for in leaders.
-- Reuven Bar-On, Ph.D., Emotional intelligence expert, creator, The Bar-On Model of Emotional Intelligence
I often read leadership books and wonder whether I would want to lead in such a way, whether I would be capable of such leadership, or whether I would follow such a leader. In this book, Bruna Martinuzzi has woven the essential meaning of the word mensch into a new vision for leaders. I am confident that such leaders would be 'worth following'.
-- David R. Caruso, Ph.D., EI Skills Group, coauthor, The Emotionally Intelligent Manager
Every once in a while a book is written that is as rich with heart as it is with skills and applications. This book is a must-read for anyone who has come to grips with the fact leadership is not about exercising authority. It s about setting a clear example. Every reader can find something for themselves to work on in this soon to be business classic.
-- Joseph Gibbons, Ph.D., The FutureWork Institute
The uniqueness of this book is Bruna Martinuzzi s ability to universally assimilate the word mensch into today's leadership lexicon. Fluent in six languages, a global workplace coach, and a mensch herself -- I'd say her affinity to the human elements of growth and change will have a global and lasting effect on all of our tomorrows.
-- Libby Sartain, MBA, SPHR, CCP, Former Yahoo & Southwest Airlines executive; author, HR from the Heart
An extraordinary collection of truly inspiring insights into leadership success; an instant classic. -- Lauren Doliva, Ph.D., Heidrick & Struggle
This is truly an important book for our times. Given decades of erosion in the principles and practices of corporate and public leadership, Bruna's book reminds us, in fact inspires us, about the salient characteristics of trusted leaders and the forces that drive us to follow and respect them. This book is a must read for everyone. We all have the opportunity to lead each day and Bruna shows us our potential to do so.
-- Michael H. Mitchell, GreenLight Management Inc.
Bruna Martinuzzi has distilled the essence of what it takes to influence and motivate others, not by the exercise of authority, but through the example of ethical and admirable character. She doesn't just tell us how -- she helps us understand.
-- Mark D. Lange, MBA, Writer - Christian Science Monitor; former PeopleSoft and SAP executive
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Contents
Foreword III
Acknowledgments XI
Introduction XIII
Part One: ROOTS
Chapter 1 The Most Beautiful Word in English—Humility 1
Chapter 2 The Talisman of Leadership—Authenticity 8
Chapter 3 Gandhi’s Neurons—Empathy 20
Part Two: TRUNK
Chapter 4 I Swear by Apollo—Accountability 31
Chapter 5 The Leader’s Lantern—Optimism 41
Chapter 6 Not an Act, but a Habit—Mastery 53
Part Three: BRANCHES
Chapter 7 The Dimmer Switch of Performance—A Leader’s Mood 65
Chapter 8 Degrees of Giving—Generosity 79
Chapter 9 The Biggest Hunger—Appreciation 90
Epilogue 103
Appendix
A. Mensch Library 104
B. Inspirations 10
“The Human Tree”
“How to Be a Mensch”
C. Emotional Intelligence (EQ) Models 114
D. Final Words 120
Endnotes 122
About the Author 125
